Marketing Lead, Zvooq
Are you passionate about music and digital? We have a good news for you:
Zvooq is looking for Marketing lead.
You will be responsible for overseeing marketing initiatives within our company planning, development and execution of the company's marketing and advertising initiatives.
Your responsibility will be to generate revenue by increasing sales through successful marketing for the entire company using market research, pricing, product marketing, marketing communications, advertising and public relations.
You will have to ensure the Zvooq's message is distributed across channels and to targeted audiences in order to meet sales objectives. This will include seeking out new ways to deliver messaging, such as our mobile platforms, web, social networks and media.
What you will do:
- Prepare and implement overall marketing strategy for the company.
- Concept and create campaigns to communicate to a variety of different audiences
- Develop segmentation, competitive analysis/market intelligence, prospecting, lead generation, product and market development, pricing, promotions, communications and budgets, sales force effectiveness, strategic planning, services units and revenue retention and growth.
- Drive creative content across all communication platforms (Email, push notifications, SMM, online, partnerships) and drive total brand consistency across the end-to-end customer experience
- Develop, implement and manage marketing budget.
- Develop and measure key metrics including user acquisition, conversion rates, engagement rates, satisfaction and renewal rates
- Partner with Managing Director on vision, strategies, timelines and execution of campaigns
- Oversee and direct the efforts of the marketing team
- Facilitate growth, sales, and marketing strategies at the company.
- Ability to effectively integrate within IT environment
- Senior-level marketing professional:
- еxcellent knowledge of digital marketing, platforms and tools
- a strong understanding of brand development and multichannel marketing concepts
- deep understanding of changing market dynamics
- an intimate understanding of design, copy and web best practices/guidelines
- Excellent analytical skills: strong data analysis capability with experience of undertaking this analysis in a digitally lead environment
- Excellent leadership: demonstrated ability to lead and inspire a team
- Outstanding communication and interpersonal skills
- Self-motivation is fundamental in this role as there is a high level of autonomy
- Entrepreneurial spirit
Zvooq is a music service which immerses people in an addictive music experience, shaped by their connections to friends, artists and labels. We have great relations with labels and work together with them to offer people the best possible service. You can check it out at zvooq.com or in the App Store, recently we've been charting at the top of music apps in Russia.
We're a young team and try to keep our team structure as flat as possible, expecting a high degree of responsibility from everyone who joins our team. In return, we enjoy an amazing amount of experience and great opportunity for growth.
Join us: email@example.com